Release
MEDIA ALERT
CANADA’S DRAG RACE: ALL STARS DELIVERS THE FRANCHISE’S BIGGEST PREMIERE ON WOW PRESENTS PLUS
Record-breaking launch underscores UK audiences' appetite for the global Drag Race universe
LONDON — [21-7-26] — Canada’s Drag Race: All Stars has delivered the biggest premiere in the history of the Canada’s Drag Race franchise on WOW Presents Plus.
The premiere episode attracted 30% more viewers than the previous record holder, making it the most watched launch ever for a Canadian edition of the global Drag Race franchise on the streaming platform.
The milestone reflects the continued growth of the Drag Race universe in the UK and strong audience demand for the franchise’s first ever Canadian All Stars competition.
The record-breaking premiere further reinforces WOW Presents Plus as the exclusive streaming home for the global Drag Race franchise in markets worldwide. WOW Presents Plus gives fans access to new episodes across 29 different versions available in the UK, alongside hundreds of hours of additional original programming and exclusive content.
Canada’s Drag Race: All Stars is streaming in the UK exclusively on WOW Presents Plus.
Canada’s Drag Race: All Stars joins an exciting summer for WOW Presents Plus with new seasons of Drag Race Down Under VS the World, Drag Race Mexico: Latina Royale, Drag Race France, and RuPaul’s Drag Race All Stars, with a new season of Drag Race Espana coming this fall.
The record-breaking premiere comes on the heels of another major achievement for WOW Presents Plus, with RuPaul's Drag Race Season 18 recently earning 11 Primetime Emmy® Award nominations, further reinforcing the platform's position as the home of award-winning Drag Race programming. With new seasons premiering year-round, WOW Presents Plus is the premier destination for fans of the ever-expanding global Drag Race universe.
Fans can learn about Canada’s Drag Race and explore the wider Drag Race universe at herstory.wowpresentsplus.com.
About World of Wonder:
World of Wonder (WOW) has reshaped international pop culture, earning 33 Emmys, inspiring two Oscars, creating global network WOW Presents Plus across 190 territories, and bringing drag culture to the world stage via RuPaul’s Drag Race and DragCon. WOW’s O&O SVOD WOW Presents Plus is the exclusive home to the global Drag Race franchise and hundreds of WOW Original series. WOW’s pioneering television portfolio includes other smash-hit franchises like Million Dollar Listing. Their film division WOW Docs produces groundbreaking documentaries including Mapplethorpe: Look at the Pictures, Party Monster, and The Eyes of Tammy Faye. WOW also operates YouTube channel WOWPresents, music label World of Wonder Records, the WOW Podcast Network, and year-round international live events. Co-founders Fenton Bailey and Randy Barbato have been profiled in Variety’s Reality TV Impact Report and Hollywood Reporter’s Most Powerful Producers in Unscripted. Honors for their trailblazing work include the IDA Pioneer Award, Realscreen’s Global 100 list, Banff’s Impact Award, and the OUT 100. In 2022, World of Wonder was ranked #2 among film and TV powerhouses in Fast Company’s World’s 50 Most Innovative Companies.
Press Contact
Michelle Palmer
mpalmer@worldofwonder.net
323-603-6300